Vortex

About

Built a production agency site for VORTEX, a digital product studio brand and instead of reaching for Next.js, I hand-rolled the SSR layer with Vite and Express to understand what frameworks actually do under the hood.

• Custom SSR architecture — Skipped Next.js and built the server-rendering layer myself with Vite + Express: server renders, client hydrates, and every route is prerendered to static HTML at build time for instant loads.
• Scroll-driven animations — Scroll-linked parallax and a 3-viewport motto sequence where containers resize, text blurs, and images scale — motion design that sells a premium studio.
• SEO engeneering — Structured data, Open Graph, canonical URLs, and sitemap, all injected server-side — built to rank from day one.